Average distances on UK shared e-scooters suggests positive modal shift

Shared e-scooter riders are travelling for an average of over four miles per trip in the largest UK trial areas, according to the latest data crunched by Zag. Some of the trials have seen average trips of almost six miles (see below). One criticism often aimed at e-scooters is they could just be replacing walking […]

UK’s busiest shared e-scooter hotspots revealed

Neuron e-scooter in Slough

Portsmouth, Nottingham, Bristol and Liverpool are some of the busiest locations in the UK for shared e-scooters, according to the latest data compiled by Zag. Zag has analysed its own data, as well as public statements, press releases and datasets from the limited number of e-scooter operators that have made them available. These estimates help […]

Voi targets profitability in 2022 and sets out plans for UK growth

Richard Corbett General Manager at Voi UKI

Richard Corbett, Voi’s regional general manager UK, Ireland and Benelux, speaks to Zag about how the Swedish-based company has built up a 60% market share in the UK, when it expects to make a profit and the next steps for future growth. Zag: Why has Voi won so many contracts with towns and cities in […]

UK shared e-scooter market doubles in size to nearly 6,000

The UK’s shared e-scooter market has nearly doubled in size since December with 5,700 units now available across 36 towns and cities in the UK. The Department for Transport (DfT) launched the first e-scooter rental trials in the summer last year and new ones are continuing to launch. Using a combination of data sources, including […]